Tuesday, July 3, 2012

Why Analysis

I have a friend in Singapore, we were talking about some things about our family members and how they plan for the future. He was telling me that his brother in law has a calendar in which he clearly laid out his plan for next ten years. In his plan book, he knows what he wants to be, where to work, when to serve the army etc etc. I was thinking about myself and realized the difference between the plan and just go with it with out thinking too much.

Any company which takes the decisions based on the GUT feeling is a company which does not focus on analysis. If you analyze, you will have more options so that you can take better one. If we take the same routine decisions based on the scenarios then we call it as operational decisions.

If you have a process or method to compare or study the patterns of you interact with various stakeholders in the organization you will have answers for every questions. By having more answers we can take better decisions when dealing with employees, suppliers, customers then we call that process as Analytical process.

Some times with the knowledge what we have, we stream line the decision making with reports, SME's who knows the business follows various methods to find answers are basically falls into Analysis. For example, we know that the sales of the current quarter is down by 10%, analysts will look into reasons and find the answers based on various parameters. More analysis you do, more options you have, more options you have, you take the best option in that scenario.

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